Create Your First Project

Start adding your projects to your portfolio. Click on "Manage Projects" to get started

.pro-gallery-wix-wrapper {display: block !important;} .pro-gallery-wix-wrapper .gallery-item-container {opacity: 1 !important; display: block !important;}

Gold Family Law

Project type

Brand Identity & Collateral Design

Date

2025

Location

Toronto, Canada

Role

Design, production

Rebranding of a family law firm following the departure of a co-partner. The project required recreating the logo to retain visual continuity while modernizing and refining the brand identity. Deliverables included logo, updated business cards, a full-page ad for an industry magazine, branded Zoom background options, letterhead template and signage (in progress).

Gold Family Law team advertisement featuring Jennifer Gold, K.C., firm rebrand announcement, team headshots, and contact details for Brampton and Mississauga offices.

Full page advertisement in The Peel Briefs, an Industry Publication

This full-page ad announced the transition from Wood Gold LLP to Gold Family Law after a leadership change. I highlighted the new logo, which maintained brand familiarity, and designed a cohesive layout featuring the firm's lead attorney Jennifer Gold, K.C., and the full team. I included the tag line to emphasize the culture and goals of the firm.

Logo evolution from Wood Gold LLP to Gold Family Law

Following the departure of a co-partner, the firm underwent a strategic rebrand to reflect its new identity while maintaining brand recognition. I recreated the logo by preserving the original “WG” monogram—refined to emphasize the “G”—and introduced updated typography to reflect a more modern, approachable, and family-focused legal practice. The new logo strikes a balance between continuity and clarity, supporting the firm’s refreshed positioning.

Zoom Background 1

Flipped version for proper viewing on Zoom (for those that don't want to change the settings)

Zoom Background 2

Business Cards

Matching Business card created for all members of the firm.

Letterhead Template

.pro-gallery-wix-wrapper {display: block !important;} .pro-gallery-wix-wrapper .gallery-item-container {opacity: 1 !important; display: block !important;}